Your real ROAS isn't on new customers. It's locked in your lapsed list.
Trained human agents call your lapsed subscribers and high-value buyers and bring them back. 4x ROI on month-to-month, 5x on annual. Performance-priced, paid only on recovered revenue.
* Reactivation rate of 25 to 40% is observed on our service-business book and pending an ecommerce-specific audit. For ecommerce we model conservatively at 12 to 15% in worked examples below until we publish a verified ecommerce range.
Your paid ROAS is on strangers. Ours is on people who already bought from you.
CAC is rising. iOS attribution is broken. Lookalikes are getting weaker. Every dollar of paid spend is chasing a stranger who has never given you a credit card. Meanwhile your lapsed list is sitting in your CRM. The acquisition cost is sunk. The product fit is proven. They already bought from you once.
- Audience
- Strangers
- Acquisition cost
- Rising every quarter
- Attribution
- Degraded post-iOS 14.5
- Typical ROAS
- 2 to 4x and declining
- Risk
- You pay for impressions regardless of outcome
- Audience
- Customers who already bought from you and proved intent
- Acquisition cost
- Sunk
- Attribution
- Deterministic (call log + order timestamp)
- Effective ROAS
- 4x month-to-month, 5x annual
- Risk
- Zero. You only pay on revenue we actually recover.
"Your real ROAS isn't on new customers. It's locked in your lapsed list."
ROAS here is structural. Every $1 in fees corresponds to $4 in recovered revenue at the 25% month-to-month rate (1 / 0.25 = 4), or $5 at the 20% annual rate. You only pay on revenue we actually recover from lapsed buyers we contacted, attributed inside the agreed window.
Built for two kinds of ecommerce.
Subscription ecommerce
- Boxes, supplements, beauty replenishables, food, pet
- Recurring revenue model where churn is the central P&L problem
- Your lapsed list is mostly cancelled subscribers and paused accounts
- Recovered subscriber LTV pays for many touches
High-AOV non-subscription ecommerce
- $50+ AOV, repeat-purchase categories
- Furniture, electronics, premium apparel, specialty food, jewelry
- Customers buy infrequently but at high ticket
- One recovered order pays for many touches
- Drop-shipping, white-label arbitrage, or sub-$30 AOV
- One-and-done categories (mattresses, wedding dresses, single-occasion)
- No phone numbers in your customer database
- Lapsed list under ~500 contacts
If you're outside this fit, we'll say so on the strategy call. We won't sell something that won't work.
How It Works
Three simple steps. No software to learn. No AI. Just results.
Connect Your Data
Connect your store or CRM (Shopify, WooCommerce, Recharge, Klaviyo, Bold Subscriptions, Skio, Stay AI, Loop Returns, and most major ecommerce stacks). We identify which lapsed subscribers and high-value buyers are most likely to return.
We Build Your Campaigns
Lapsed customer callbacks, birthday outreach, refer-a-friend. Tailored scripts, smart timing, human review.
Real People Make Real Calls
Trained agents pick up the phone. Every call recorded. Customers rebook, renew, or buy gift cards.
Campaigns That Recover Orders
Built for the way ecommerce lapses actually happen. Tailored scripts, smart timing, human review.
Cancelled Subscriber Win-back
Subscription brands: trained agents call recently cancelled subscribers, surface the real reason they left, and re-offer them on the plan that fits.
Paused Subscription Reactivation
Pause is a soft cancel. We call paused accounts before they churn fully and convert them back to active.
Lapsed High-Value Buyer Recall
Non-subscription: previously high-AOV buyers who haven't ordered in 12+ months. Human calls reopen the relationship and surface the next order.
Cart-Abandonment Recovery for Proven Buyers
Not first-time visitors. Existing customers who abandoned a cart get a real call, not another automated email.
Replenishment Outreach for Consumables
Predictive replenishment calls for product categories with known reorder cycles. Pre-empt the inbox blast and just ask.
VIP and Repeat-Buyer Re-engagement
Priority outreach to the top decile of your buyer list when activity drops. Personal, calm, on-brand.
Refund and Return Follow-up
Recover the relationship, not just the dollar. A trained agent calls after a return to understand the reason and offer the right next product.
These are examples. Every campaign is customized to your store, your customer base, and your category economics.
We're a Profit Center, Not a Cost
Guaranteed 4x ROI on month-to-month, 5x on annual. We charge $1 in fees for every $4 in recovered revenue we put back in your pocket ($1 for every $5 on annual). No setup fees. No retainer.
- $0 upfront, $0 setup
- You keep 75% of every recovered dollar
- Paid only on revenue we actually recover
- $0 upfront, $0 setup
- You keep 80% of every recovered dollar
- Higher ROI than month-to-month
How the guarantee works: we use our own trained agents and charge only on revenue we actually recover (25% month-to-month, 20% annual). If we recover $0, you pay $0. If we recover $X, you pay $X/4 (or $X/5) — every $1 you pay corresponds to $4 or $5 we recovered for you, by structure. The risk lives with us: if a campaign isn't working, we wind it down. You never owe us when there's no recovery.
- Trained, dedicated human agents
- Personalized outreach to your lapsed list
- Customer Success Manager
- Monthly performance reporting
- All calls recorded and reviewable
- Campaign playbooks and scripts
- Applies only to lapsed customers we contact who book inside the attribution window
- Excludes normal repeat bookings from active customers
- Excludes refunds and no-shows (net recovered revenue only)
- Excludes existing active customers in your database
What the math looks like (illustrative).
Two worked examples so both sub-audiences see themselves. All numbers below are illustrative and clearly labeled.
Subscription brand
- Subscribers (active)
- 12,000
- Annual churn rate
- 35%
- Lapsed subscribers in last 12 months
- 4,200
- Reactivation rate from WBE outreach
- 15% (conservative, mid-range)
- Recovered subscribers
- 630
- Avg recovered LTV per saved subscriber (6-month retention assumption)
- $180
- Recovered revenue
- $113,400
- WBE fee at 20% annual
- $22,680
- You keep
- $90,720
- Effective ROI
- 5x
High-AOV non-subscription
- Lapsed buyers (no purchase in 12+ months)
- 6,500
- Reachable contacts with phone number
- 4,800
- Reactivation rate from WBE outreach
- 12%
- Recovered orders
- 576
- Avg recovered order value
- $220
- Recovered revenue
- $126,720
- WBE fee at 25% month-to-month
- $31,680
- You keep
- $95,040
- Effective ROI
- 4x
Illustrative only. Reactivation rates of 25 to 40% are observed on our service-business book. For ecommerce we model conservatively at 12 to 15% until our ecommerce sample is large enough to publish a verified range. Your strategy call will model your actual list.
We Integrate With Your Ecommerce Stack
Connect your store, subscription engine, and CRM. We pull lapsed buyer data automatically. No migration, no manual exports.
Also works with Bold Subscriptions, Loop Returns, Postscript, Attentive, and most major ecommerce stacks. Don't see yours? We integrate with any system that exports customer data: CSV, API, or direct connection.
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You're not hiring a startup. You're getting a dedicated team from a proven global operation.
ISO 27001:2022 
Great Place to Work 
Top 500 Global BPO Full Transparency
No black boxes. You see everything we do.
Every Call Recorded
Full transparency. Listen to any call, anytime. Quality you can verify.
Always a Real Person
Never bots, never robocalls. Every call is made by a trained human agent.
Human Oversight
Experienced team leads review calls, coach agents, and ensure quality on every campaign.
TCPA & DNC Compliant
We follow all phone outreach regulations. Proper consent, proper timing, proper documentation, and a clean Do-Not-Call posture.
Respectful Opt-Out
Customer says stop? We stop. Immediately. No questions asked.
Frequently Asked Questions
Will this conflict with our Klaviyo, SMS, or email flows?
No. Phone is a separate channel and customers respond to it differently. We call after your automated flows have done their work, on the lapsed contacts your flows didn't recover. If anything, you'll get better attribution because the order is logged against the call.
Is this TCPA and DNC compliant?
Yes. Phone outreach is governed by TCPA and the federal DNC registry. We work from your existing customer phone numbers (collected at checkout), respect DNC, document consent, and honor opt-outs immediately. Every call is recorded and reviewable. We do not send marketing email, so CAN-SPAM is not part of our footprint.
What ecommerce stacks do you work with?
Shopify, WooCommerce, BigCommerce, Recharge, Bold, Skio, Stay AI, Klaviyo, Loop Returns, Yotpo, and most major stacks. If your stack isn't listed, ask. We can almost always integrate.
How does pricing work for ecommerce?
Same as everywhere else on the site. Month-to-month: 25% of net recovered revenue (4x ROI, cancel anytime). Annual: 20% (5x ROI, 12-month commitment). $0 upfront, $0 setup. We only get paid when lapsed buyers we contacted actually purchase again inside the attribution window. Refunds and chargebacks are excluded.
What counts as a "recovered" ecommerce customer?
A previously lapsed buyer (no purchase in the agreed lookback window, typically 90+ days for non-subscription, 30+ days post-cancellation for subscription) who we contacted and who places a qualifying order inside the attribution window. We track every call and every order timestamp. Refunds, chargebacks, repeat purchases from active customers, and orders from contacts we did not call are all excluded.
There's hidden revenue in your customer list. Let's find it.
Stop chasing strangers. Bring back the customers who already proved they want your product. No setup fees. No retainer. You only pay a percentage of recovered revenue.